Public-data relocation dossier

Madison, Wisconsin

679K metro population · updated 2026-07-13

Madison is an above-average housing-cost screen with cold winters and distinct seasons. Public benchmarks show ACS median gross rent at $1,228/mo and HUD 2BR Fair Market Rent at $1,372/mo; summer/winter markers are 83F/8F. The strongest screening signals are everyday practical access. Verify current listings, commute routes, neighborhood safety, and school boundaries before treating it as a fit.

Strongest category: Work (76/100). Category scores: cost and climate 57, work 76, daily life 45, community 64.

Public-data relocation screen for Madison

Walkability is a commute-derived estimate blended with public density data where available, not a third-party rating. ACS rent reflects existing renter stock; HUD 2BR Fair Market Rent is a separate public gross-rent benchmark. Food/nightlife use CBP establishment density, and the school signal blends ACS attainment with NCES public-school access. Coast, mountain, park, trail, ski, and beach distances are city-level GIS screening bands, not parcel-level access or travel-time measurements.

Cost, taxes, and climate

ACS median gross rent$1,228/moCensus ACS existing-renter median gross rent
HUD 2BR Fair Market Rent$1,372/moFY2026 benchmark for Madison, WI HUD Metro FMR Area
Median home value$321,000ACS owner-occupied home value, rounded
Top state income tax7.7%State top marginal wage/salary tax; local taxes excluded
Cost index7/10WhereToThrive relative cost score from public housing inputs

Climate profile

Summer high83°FNOAA-derived summer temperature screen
Winter low8°FNOAA-derived winter temperature screen
SunshineModerate sunCurated climate-normals sun level
HumidityModerateSummer humidity, curated climate normals
Natural disaster riskModerateTertile band from the FEMA NRI composite — see Climate risk below

Climate risk profile

Long-term natural-hazard screen from the FEMA National Risk Index (NRI December 2025 release (v1.20), collected 2026-07-13), aggregated from county records across 4 metro counties. Hazard levels are expected annual loss per resident, ranked across the 250 screened metros. This is a relative screen for research, not a forecast for any address.

Climate-risk composite49/100Higher composite = lower expected annual loss per resident (inverted percentile across 250 screened metros)
Expected annual loss$385/resident/yrAll 18 FEMA NRI hazards; county loss dollars aggregated to the metro
Social vulnerability17/100FEMA SOVI, population-weighted; higher means recovery tends to be harder
Community resilience96/100FEMA baseline resilience score, population-weighted; higher is more resilient

Hazard breakdown

Hurricane29th percentileNegligible expected annual loss per resident
Coastal flooding0th percentileNegligible expected annual loss per resident
Inland flooding49th percentile$168/resident/yr expected annual loss; moderate relative to screened metros
Tornado71th percentile$50/resident/yr expected annual loss; moderately high relative to screened metros
Wildfire34th percentileNegligible expected annual loss per resident
Heat wave68th percentile$16/resident/yr expected annual loss; moderately high relative to screened metros
Earthquake16th percentile$2/resident/yr expected annual loss; low relative to screened metros
Winter weather58th percentile$1/resident/yr expected annual loss; moderate relative to screened metros
Drought32th percentileNegligible expected annual loss per resident
Ice storm49th percentile$1/resident/yr expected annual loss; moderate relative to screened metros

FEMA's published NRI scores rank absolute expected-loss dollars, which can read as high risk for any large, high-value metro; this profile uses per-resident loss rates instead and keeps FEMA's county scores for the worst-pocket callout. Insurance availability and pricing vary faster than public data — verify current coverage quotes locally. How this aggregate is built.

Work: jobs, commute, and access

Industry strengthsManufacturing, Healthcare, AgricultureProject-maintained metro industry tags
Average commute23.5 minACS commute-time estimate
Airport accessRegional/no hub flagPractical travel signal
Work pillar score76/100WhereToThrive work-market screen

Daily life: outdoors, food, and walkability

Outdoor score5/10Formula/curated score with GIS recreation inputs
Food score7/10Blends CBP restaurant density and curated context
Nightlife score8/10Blends CBP drinking-place density and context
Walkability estimate21/100Commute-and-density proxy, not third-party Walk Score
Restaurants (CBP)1,302191.8 per 100k residents
Park / trail access1 mi / N/APublic GIS screening distances
Coast / beach access705 mi / N/AScreening distance bands
Mountain / ski access296 mi / 9 miScreening distance bands

Community: safety, schools, and culture

Safety score63/100Violent crime 372.4 and property crime 1,851.8 per 100k where available
Public schools (NCES)9/10235 public schools; 34.6 per 100k
Diversity score3/10ACS-derived metro diversity signal
Political lean-0.1State/metro political context; negative is more Democratic-leaning
Community pillar score64/100Safety, school, and diversity blend

Madison FAQ

Is Madison, WI affordable?

Madison, WI has ACS median gross rent of $1,228/mo and HUD 2-bedroom Fair Market Rent of $1,372/mo. Those are public benchmarks, not apartment-listing quotes.

What is the climate like in Madison?

The climate screen shows a summer high around 83°F, winter low around 8°F, moderate sun conditions, and disaster-risk band 2/3.

Is Madison good for families?

The family screen combines school score 9/10, safety score 63/100, and 235 NCES public schools. It is a metro-level screen, not a school-district rating.

How should I use this Madison data?

Use it as a first-pass relocation shortlist. WhereToThrive labels sources, dates, and proxy fields so you can compare cities quickly, then verify neighborhoods, employers, schools, and housing options locally.

Explore around Madison

Provenance — Data coverage 11 of 11 core sources · 14 direct/curated | 10 formula/proxy · updated 2026-07-13 (view details)

Data quality

These labels explain whether each field is direct, curated, formula-derived, a proxy or fallback estimate, or unavailable.

  • Population: Direct public metric
  • ACS median gross rent: Direct public metric
  • HUD Fair Market Rent: Direct public metric
  • Median home value: Direct public metric
  • Climate: Curated public-data blend
  • Climate risk (FEMA NRI): Formula-derived score
  • Employment: Curated public-data blend
  • Average commute: Direct public metric
  • Walkability: Formula-derived score
  • Safety: Curated public-data blend
  • Political lean: Curated public-data blend
  • Coordinates: Curated public-data blend
  • Geographic proximity: Formula-derived score
  • Outdoor recreation: Formula-derived score
  • State tax: Curated public-data blend
  • Cost index: Formula-derived score
  • Restaurant density: Direct public metric
  • Food score: Formula-derived score
  • Nightlife score: Formula-derived score
  • Outdoor score: Formula-derived score
  • Diversity score: Direct public metric
  • Public school access: Direct public metric
  • School score: Formula-derived score
  • CMS hospital ratings: Formula-derived score

Data Sources

  • Demographics and housing: U.S. Census Bureau ACS 5-year estimates Year: 2022; Collected: 2026-02-11; Refresh: annual; Quality: directCity label: US Census ACS 2022 5-year
  • HUD Fair Market Rents: HUD Fair Market Rents geospatial feature service Year: FY2026; Collected: 2026-07-05; Refresh: annual; Quality: directCity label: HUD FY2026 Fair Market Rents
  • CMS Care Compare hospital quality: CMS Care Compare Hospital General Information Year: 2026-04; Collected: 2026-07-13; Refresh: quarterly; Quality: formulaCity label: CMS Care Compare hospital star ratings (metro-proximity formula)
  • Climate: NOAA climate normals local pipeline Year: 1991-2020 normals; Collected: 2026-02-11; Refresh: on NOAA normals release cycle; Quality: curatedCity label: NOAA climate normals local pipeline
  • Climate risk (FEMA NRI): FEMA National Risk Index county aggregate Year: NRI December 2025 release (v1.20); Collected: 2026-07-13; Refresh: on FEMA NRI release cycle; Quality: formulaCity label: FEMA National Risk Index county aggregate
  • Employment: BLS local employment pipeline Year: latest available during data build; Collected: 2026-07-04; Refresh: annual or quarterly; Quality: curatedCity label: BLS local employment pipeline
  • Commute and walkability: U.S. Census Bureau ACS commute tables Year: ACS 2022; Census Gazetteer 2023; Collected: 2026-07-05; Refresh: annual; Quality: formulaCity label: US Census ACS commute tables
  • Safety: FBI Crime Data / UCR local aggregate Year: 2022; Collected: 2026-07-04; Refresh: annual; Quality: curatedCity label: FBI Crime Data API local aggregate
  • Political lean: County election aggregate Year: 2020; Collected: 2026-07-04; Refresh: presidential election cycle; Quality: curatedCity label: county election aggregate
  • Location: Metro concordance and coordinate overrides Year: current build artifact; Collected: 2026-02-11; Refresh: as metro definitions or coordinate fixes change; Quality: curatedCity label: GeoNames city centroid
  • Geographic proximity: WhereToThrive GIS-derived geography reference Year: Natural Earth 1:10m physical vectors, downloaded 2026-07-04; Collected: 2026-07-04; Refresh: as Natural Earth or project geography model changes; Quality: formulaCity label: Natural Earth GIS-derived geography reference
  • Outdoor recreation geography: WhereToThrive public outdoor recreation GIS metrics Year: GNIS, PAD-US, USFS, and NOAA/NWS public GIS snapshots accessed 2026-07-05; Collected: 2026-07-05; Refresh: as public GIS source services refresh or scoring model changes; Quality: formulaCity label: USGS/USFS/NOAA public outdoor recreation GIS metrics
  • Restaurant and nightlife access: U.S. Census Bureau County Business Patterns metro file Year: 2023; Collected: 2026-07-05; Refresh: annual; Quality: directCity label: Census County Business Patterns 2023 restaurant density
  • Public school access: NCES EDGE public school locations Year: 2024-2025; Collected: 2026-07-05; Refresh: annual; Quality: directCity label: NCES EDGE 2024-25 public school locations
  • State tax: Tax Foundation State Individual Income Tax Rates and Brackets Year: 2026; Collected: 2026-07-04; Refresh: annual; Quality: curatedCity label: Tax Foundation 2026 state individual income tax table
  • Editorial scoring: WhereToThrive editorial formulas and curated overrides Year: 2026; Collected: 2026-07-04; Refresh: with scoring model changes; Quality: curatedCity label: WhereToThrive editorial formulas and curated overrides
  • Methodology: How scores and source labels are calculated

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